Author Type: Press Release | Author: Lexus | Source: Lexus
Was good, now GREAT!
A bold statement indeed but with the latest revisions, ES which is the very epitome of attainable luxury, takes premium to the next level. Boasting a sportier visage, bolder rear styling, refined interior décor, updated finishes and enhanced dynamics, the new ES really is a package that lives up to its ‘more is more’ billing.
According to Glenn Crompton, Vice President of Marketing for Lexus, “the ES has established an enviable reputation for space, ease of driving, value for money and sheer comfort. The designers have now successfully built on that by making the latest incarnation more elegant, and endowing it with an altogether sportier, fresher attitude. We’re confident that the new Lexus ES will remain the leader in its class while attracting considerably more driveway attention. The fact that it’s offered at an even more attractive starting price, is just a bonus.”
“Rejuvenated Facial Features”
The rejuvenated facial features of the new ES comprise Lexus’s trademark spindle grille and a pair of newly designed headlights, now equipped with LED projector technology. Iconic “L”-shaped arrowhead Daytime Running Lights (DRL) extend outside the headlight element for a distinctive look that links it with other Lexus models.
The sleek shape continues with the ES’ graceful roofline that flows effortlessly to the rear, where a modernised taillight design evokes the “L”-shaped theme. To complement the impactful new form, new 17-inch wheels with directional spoke patterns have been developed.
New exterior colours join the ES palette: Sonic Quartz (white), Black and Deep Blue, each featuring Lexus’ innovative cutting-edge paint technology designed to allow the paint’s clear coat to heal itself even from light damage. Each of the eight colours were carefully selected to reflect the ES’ dynamic surface and is brought to life by the renowned, multi-stage paint process that gives Lexus models their deep, jewel-like lustre.
“Sheer Quality with Every Touch”
Lexus frankly has no equal when it comes to fit and finish. Sweeping dashboard architecture, intuitive ergonomics mated with the finest materials and a suite of standard spec, the ES cultivates a feeling of sheer quality with every touch.
A new, smaller-diameter sporty steering wheel provides better driving engagement. A larger 4.2-inch Thin Film Transistor (TFT) colour multi-information display conveniently places vital vehicle information as well as multimedia information front and centre.
Other stand-out features include wall-to-wall leather with high quality stitching and new embossed pattern. The ES also shares many features with the GS such as the analogue clock, ambient lighting and the Nano-e climate system. Additional standard niceties include a sunroof, remote keyless entry, power seats with seat heaters (driver’s seat memory), electro chromatic mirror, back guide monitor with smart camera, park sensors front and rear, blindspot monitoring, rear cross traffic alert, tyre pressure monitoring system, auto folding side mirrors and multi media interface.
It is simple to understand why this is one of the best value luxury vehicles in the market. In order to understand what it really has to offer you need to experience it for yourself. Contact Lexus Gateway on 031 580 4100 for an obligation free demo drive and let their sales team create a personalised appointment that allows you to feel the comfort and luxury drive of the ES 250 or any of the other vehicles in their model range.